Quantitative Methods Individual work2 wk2 Assignment

Quantitative Methods Individual work2 wk2 - Assignment Example She has beat her opponent with a battling average of 0.03 hits/at-bat My criteria for choosing the best player would be based on the batting average of the player. The right player for the scholarship is the one that has the highest batting average. The best player averagely will be Fran Hayes with a battling average of 5.66 hits/at-bat whereas her opponent Millie Marshall had an average of 5.59 hits/at-bat. This makes the analysis choose on Fran Hayes is the best player. She has the biggest overall hits/at-bat and, therefore, deserves the opportunity. However, a factor that must be incorporated in this analysis is that Millie Marshall did not win, but she records the highest hits/at-bat during her senior years than Fran Hayes. She is victorious because of the total battling average of her junior and senior years. Millie Marshall would have been given the scholarship if it were based on observing the current trend in hits/at-bat. She records the highest battle hits /at –bat and, therefore, the current softball team would rely on her to a great extent. If the analysis were focused on selecting a player based on the battling average of her junior years, then the best player in this context would still be Fran Hayes. This is because she records the highest batting average during her junior years. She has a battling average of 3hits/at-bat compared to her competitor who has 2.66 hits/at-bat. The range at which she beats her competitor is 0.34 which is a slightly significant margin. She was good during her junior years, however currently her competitor only beats her by a very narrow margin of 0.03 which is a slight margin. The selection of Fran Hayes as the suitable candidate for the scholarship is still rational and superb. Fran Hayes had a good start of the game during her junior years. She seemed to have gotten a better foundation and learnt the game much faster than her competitor. This is because her batting average during the junior years was very

Urban Design, Architecture, Art in Rome Essay Example for Free

Urban Design, Architecture, Art in Rome Essay Rome was one of the prominent cities to show a distinct example of urban architecture. As according to Frechtling (2001), urban design had always been attached to the Romanesque tradition wherein the arrangements of their architectural designs usually form single composition (p. 2). The roman architecture had significantly been influenced by the vast traditional constructs of architecture through the Etruscan perspective, and combined with their use of arch, which showed relevance to their Greek adaptation of columns. Added by Crouch (1993), the very process of urbanization in the Roman perspective entailed the arrangements of elements in order to attain maximum beauty and agreeable provisions (p. 10). Romans were the first to consider the utilization of construction techniques in order to further manipulate large interior spaces and monumental architecture. Much of these were evident in their building designs and those established monuments (Buden, 2000 p. 10). One of the historically recognized urban designs of the Roman period was Michelangelo’s Piazza del Campidoglio or the Capistoline Hill. The plateau of Piazza del Campidoglio had been the centre of Roman political atmosphere throughout the Middle Ages. The transformation that Michelangelo rendered to the Campidoglio in offering to the Pope Paul III during 1538 has become the prominent highlight of renaissance architecture, more significantly in the rise of urban design application. As supported by Watkin, the design of Michelangelo’s Capitoline Hill had greatly impacted the designs of urban perspective. The most significant characteristic in his Piazza del Campidoglio was the presence of spatial manipulation of voids and masses in his urban design. The concept of architectural design employed by Michelangelo had been the center of commotion with respect to the influence of his piazza design in the aspect of urban art. Furthermore, the features he had utilized in his piece had significantly triggered the argument on the type of design era symbolized by his concept. Within the study, the main scope was to scrutinize and analyze the presence of urban design patterns in the architectural art of Michelangelo’s Piazza del Campidoglio. The study centered on the idea of urban designing in architecture in the highlights of historical trends developed from baroque, medieval and contemporary designs. Furthermore, the study developed an argument within the architectural concepts of Michelangelo to further illustrate how it influenced the styles, symbolism and trends of urban designing in architecture. Discussion Michelangelo’s Piazza del Campidoglio In the Piazza del Campidoglio designed by Michelangelo in Rome in the sixteenth century, the grand flight of steps, which leads to the square, is in fact situated on the axis in considerable distance from the steps to the building, and its great width that provides it certain autonomy (Meiss 1990 p. 67). Michelangelo design his piazza in an orderly state with five entrances and three palaces. In the section of Senator’s Palace constructed during the medieval era and located on the east side and Conservator’s Palace on the south side were formed in 80 degree angles, which created a trapezoid-shaped piazza. In addition, this constituted an even more inlaid pavement that highlighted an oval pattern embossed in the middle of the piazza. With this architectural design, critiques (Watkin, 2005; Meiss 1990) had very well linked this idea of Michelangelo in providing a sense of baroque style in his piazza architecture. According to Crouch (1993), the Roman architectural design mainly depended in two primary urban patterns, specifically the regular rigid mostly associated with veteran’s colonies and the towns that developed from them, and the jostle of monumental buildings set close together and at angles to one another without a regular pattern of streets to set them off (p. 10). In addition, the concept of Piazza del Campidoglio comprised the initial ideas of Etienne Duperac, who greatly contributed to the first blueprint of the site. After which, it is Michelangelo who admonished the modification and transformation of these engravings. The architectural design of Michelangelo comprised the square that should be composed of three distinct palaces and a balustrade wherein he would also place five roads or flights of steps that should lead to the square. The presence of oval feature in the piazza’s design somehow illustrated the idea of baroque implications, most significantly with the oval-ended pedestal designed by Michelangelo himself. Added by Braunfels and Northcott (1988), the oval in which the statue had been erected was also part of the motive in illustrating the Capitoline Hill. Within the interiors of the Campidoglio, Michelangelo provided an intensively designed double-ramped staircase in front of the remodeled Senator’s Palace. He employed organization in the blueprint of the Capitoline Hill that does not close the aspect of tradition. According to Watkin (2005), Michelangelo very well adapted this from the designs of the facade of a palace under a theatrical design featured in civic ceremony. He also added that the flanking palaces on either side of the piazza had also created an evident impact in urban designing (p. 235). Considering the square character of Michelangelo’s piece, he very well emphasized the coherent spatial allowances and diversion of architecture in this Campidoglio. He incorporated steep topography and irregular shaped site with an intention of creating an illusion of spatial characteristics. Michelangelo altered the distinct features of the facades and alignments of the three surrounding buildings in order to transform the area from a derelict piece of land to an organized elemental fashion. As supported by Trancik (1986), Michelangelo evidently took the advantage of the triangular site in order to further form elliptical paving pattern to establish a stable center of the piazza (p. 65). Originally, the design of the Campidoglio was only two buildings; however, in order to provide more control and distinction in the spatial character of the central piece, Michelangelo had admonished the construction of the third building. In analyzing the placement and order of the building, the two buildings present at the sides of the oval shaped increment were two stories and slightly offset to 80 degrees. On the other hand, the Palazzo del Senatore or the Senate Palace that provided the most essential part in spatial enclosure had constituted three stories. The reconstruction of the Facades of the conservatoria had been reconstructed from 1563 to 1564, while the Senate Palace took from 1598 to 1612. According to Rubenstein (1992), the main characteristic the Piazza was emphasized in the placement of the central, slightly-sunken, and paved star-shape symbol that surrounded the plaza and provided linkage to other surrounding areas (p. 8). This urban design placement had created an oval volume of space that further increased the spatial feature of the trapezoid enclosed by the three surrounding sites. The concept of design utilized by Michelangelo had significantly provided unity and coherence in the overall design.

Strategic Review of LOreal External Environment

Strategic Review of LOreal External Environment This essay firstly introduce LOreal and their main operations in recent years, and then emphasize to analysis their external environment, such as P.E.S.T analysis, five forces analysis, sector level analysis and product life cycles analysis. And in the end analysis the opportunities and threats which the company faces over next 3-5 years 2. Company and Product Overview The LOREAL Group is the worlds largest cosmetics and beauty company and it headquartered in the Paris suburb of Clichy, France. LOREAL has developed activities in the field of cosmetics, concentrating on hair color, skin care, sun protection, make-up, perfumes and hair care. LOREAL is active in the dermatological and pharmaceutical fields. LOREAL is also the top nanotechnology patent-holder in the United States. à ¯Ã‚ ¼Ã‹â€ http://en.wikipedia.org/wiki/L%E2%80%99Orealà ¯Ã‚ ¼Ã¢â‚¬ ° It operates in over 130 countries. It markets 18 brands through two divisions, cosmetics and dermatology. The cosmetics division of LOREAL has four segments: professional products, consumer products, luxury products and active cosmetics. The dermatology segment includes dermatological and pharmaceutical activities of the company. LOREAL got its start in the hair-color business, but the company soon branched out into other cleansing and beauty products. LOREAL now markets over 500 brands and many thousands of individual products in all sectors of the beauty business: hair color, permanents, styling aids, body and skin care, cleansers and fragrances. They are found in all distribution channels, from hair salons and perfumeries to hyper and supermarkets, health/beauty outlets, pharmacies and direct mail. (http://en.wikipedia.org/wiki/L%27Oreal) 3. External environmental analysis 3.1 P.E.S.T Analysis PEST analysis stands for Political, Economic, Social, and Technological analysis and describes a framework of macro-environmental factors used in the environmental scanning component of strategic management. 3.1.1 Political and Legal Forces The political challenge is that LOreal should conform to all the different government leadership styles in various countries it operates within. LOreal faced a decline in the dermatology branch led by its Galderma brand due to new legislations governing drugs (Euromonitor, 2005). The EU law affects LOreal. LOreal is restricted in their use of certain kinds of chemicals, such as Phthalates which is carcinogenic (The Rules Governing Cosmetic Products in the European Union). LOreal is obligated to produce safe products that do not contain any harmful substances. Also, legislation for advertising is also affecting LOreal. LOreal has to follow the rules set by Advertising Standards Authority. For example, advertisements cannot be misleading that over-exaggerating the functions of a product (The Control of Misleading Advertisements Regulations 1988). Recent policy developments in the European Union (EU), that is the safety of cosmetics is directed standards. Seventh Amendment cosmetics directive finally approved by the European Parliament and the Council of the European Union, It is expected an immediate ban on animal testing products and a total ban on animal testing of cosmetics raw materials, no later than six years to implement the directive. (Anonymous,http://www.jrc.ec.europa.eu/more_information/download/ecvam2.pdfà ¯Ã‚ ¼Ã¢â‚¬ ° In addition, It needs an immediate ban on new cosmetics sales (of finished products and raw materials) and the experimental animal alternative methods have been tested in ecvam and accept the existence of the ban on the sale of cosmetics, on human health affected to a certain extent. It is thought that LOreal should fully understand these policies, and to avoid a violation of these policies and regulations, strictly control chemical products and related banned substances content 3.1.2 Economic Environment Analysis LOreal should adapt to all the different economic environments and problems in all countries it operates in. For example in 2004, LOreal was affected by the continued weakness of the dollar and other currencies. Economic crisis is a bad news for LOreal, The world GDP is fall sharply from 2007 to 2009, The economic downturn will be a great chanllege for the development of LOreal Although the growth last year is below that in 2008 due to the financial crisis, it is fortunate that it still met the target, said Paolo Gasparrini, president of LOreal China, at the 6th China Young Women in Science Fellowship Award Ceremony sponsored by LOreal in Beijing Tuesday. In the first three quarters of 2009, LOreals total gross sales increased 0.7 percent compared to last year, of which growth in Asia, where the Chinese market is a large contributor, totaled 21.2 percent, he said. (http://msn.huanqiu.com/bizchina/2010-01/700911.html) 3.1.3 Social Environment Analysis The culture of countries in which a business operates can be of particular importance. The culture of a country consists of the values, attitudes and beliefs of its people. (David Campbell, George Stonehouse and Bill Houston: 119). For example, with modern standard of living continues to improve and the level education get higher and higher, the social increasingly recognize the external image, and people are increasingly focusing on the image appearance, the demand of quality and effectiveness of cosmetic and related skin care products become higher and higher. 3.14 Technological Environment Analysis Changes in technology affect the products available to consumers and business, the quality of the products and their functionality. (David Campbell, George Stonehouse and Bill Houston. 124). Todays society is constantly changing, technology updates means that the product updates, cosmetic update speed, short product life cycles, a cosmetics market, we should immediately prepare for the next period. As the technology develops, people can be more channels to purchase products, business and customer contacts more and more ordinary. So technology is the enterprise competitive advantage. Along with the development of science and technologyà ¯Ã‚ ¼Ã…’ the latest scientific and technological achievements and advanced technologies rapidly apply in cosmetics industries, particularly biotechnology, nanometer technology, information technology, electronics technology, which provide a lot of opportunities for the development of cosmetics industry. LOreal has strong research and development (RD) capability, According to new technological development, the company registered 529 patents related to cosmetics and dermatology in 2005. (http://dbic.datamonitor.com/companies/company ) 3.2 Five Forces Analysis According to Porters five forces which determine the nature of competition within an industry. The five forces are: The threat of new entrants to the industry; The threat of substitute products; The power of buyers or customers; The power of suppliers; (to business in the industry) Rivalry among businesses in the industry. Force 1: It is thought that because cosmetic industry needs products quality inspection for safety, and large investments which including technology and a great deal of capital, it is difficult to enter the cosmetic industry. However, at present, there is few entrants can threat LOREAL. Force 2: By reason of many personal cosmetics may contain a series of potentially toxic compounds, including artificial membrane. One research found cosmetics containing some spices and xylene which easily lead to the abortion of pregnant women. Many facial cream are also contain compounds which similar with the role of female hormones. So the threat of substitutes is using pure natural products. Force 3: According to a survey commissioned by New Woman magazine and published in April 2006, the average woman is estimated to spend a staggering  £182,528 on beauty products between the ages of 18 and 80. 5,000 women were questioned, (Anonymous, http://www.keynote.co.uk/kn2k1) eight in ten of whom said they wore make-up every day and almost half of whom admitted that they would not leave the house without it. So the power of buyers is very strong, which is very favorable to LOREAL. Force 4: LOREAL products were sold in many large department stores or supermarkets. The suppliers are all have strong bargaining power. So LOrà ©al should develop a close partnership with suppliers, in order to sell products better. Force 5: The global cosmetics business is intensely competitive, with a few big corporations and a large number of small companies vying for market share. The company competes against global companies such as Avon, Està ©e Lauder, Procter Gamble, Revlon, and a number of smaller companies as well. Of late, those bigger companies sharpened their focus on the market of beauty and personal care products. Increased competition may lead LOrà ©al to price reductions, reduced profit margins and loss of market share. 3.3 Strategic Space/Group Analysis A business can rarely confine its analysis to the level of the industry and markets in which it operates. It must also pay particular attention to its closest competitors who are known as its strategic group. PRICE BRANDING INTENSITY LOW HIGH LOW HIGH Està ©e Lauder Avon Revlon P G LOrà ©al From the strategy groups above, it is obviously that LOrà ©al has a high branding intensity and medium price, therefore compare with other competitor LOrà ©al has competitive advantage. 3.4 Life Cycles Analysis Generally speaking, cosmetic products are in the maturity period of the product life cycle. In this period users tend to saturation and users repeat purchase reliance. In competitive condition competitor fight to maintain market share, but it is difficulty in gaining market share. All competitors emphasis on low cost (efficiency). LOrà ©al should pay attention to the quality of products and improve the packing, in order to keep old customers and attract new customers. 4. Opportunity and threat analysis over next 3-5 years 4.1 Opportunities It is thought that LOrà ©al faces the following opportunities and threats, these main changes will influence the companys planning over the next 3-5years. First of all, it is thought that the opportunity of LOREAL is aging population. The most developed countries are already highly aging society, aged 60 or older in the proportion of the population is above 15%, and for example the percentage of the US population who are over 55 years is forecast to increase from 20% in 2007 to 33% in 2027. (Anonymous, http://dbic.datamonitor.com/companies/company ) This is likely to increase demand for anti-aging products. LOREAL successfully launched many anti-aging products in 2007, including RevitaLift Double Lifting, Collagen Filler, and Lancomes Renergie Morpholift. As aging baby boomers attempt to preserve their looks through anti-aging products, LOREAL will not be short of opportunities. The second opportunity is proposed acquisition of Body Shop. As the rapidly growing of personal care products market, demand for the products is rising as consumers shift to products which are safer and more eco-friendly. The natural personal care products market is expected to grow at an annual rate of 12% a year, to reach an estimated $1 billion in 2010. (Anonymous, http://dbic.datamonitor.com/companies/company) The proposed acquisition of the UK-based Body Shop International, a company founded by Anita Roddick that uses primarily organically-derived ingredients, would allow LOREAL to capitalize on the growing demand for natural personal care products. Thirdly, the growth of India and China. LOREAL could offset weak performance in Western Europe by expanding its presence in fast-growing markets such as India and China. The company already has a presence in these two countries, whose economies are forecasted to grow at a high rate in the coming years. In 2007, the companys sales in China grew by 27% while sales in India expanded by 46%. (Anonymous,http://dbic.datamonitor.com/companies/company)Further expansion in China and India may help LOREAL overcome sluggish growth in Western Europe. 4.2 Threats Howeverà ¯Ã‚ ¼Ã…’it is thought that there are three main threats which will influence LOREAL. Firstly, Economic crisis is a bad news for LOreal, The economic downturn will be a great chanllege for the development of LOreal The secondly, the competition is intense in the market. The global cosmetics business is intensely competitive, with a few big corporations and a large number of small companies vying for market share. The company competes against global companies such as Revlon, Estee Lauder and Procter Gamble, (Anonymous, http://dbic.datamonitor.com/companies/company ) in addition to a number of smaller companies. Recently, some big companies have sharpened their focus on beauty and personal care products market, as well as emerging markets. Increased competition could result in price reductions, reduced profit margins and loss of market share. The third one are new regulations. Several consumer protection groups are voicing concerns over the presence of harmful chemical ingredients in cosmetic products. A recent study showed that about one-third of cosmetic products contain known carcinogens. (http://dbic.datamonitor.com/companies/company ) Due to increasing public pressure, in US the Food and Drug Administration (FDA) is expected to impose stringent quality norms on cosmetic products. (Anonymous, http://dbic.datamonitor.com/companies/company ) New regulations may delay the launch of new products and result in higher product development expenditure, not to mention the possible effects of the adverse publicity generated by the new regulations. The last one is counterfeiting. The counterfeiting of popular cosmetic products has increased in recent years. Increasing sales of counterfeit products negatively impact the companys sale. Low quality counterfeits also reduce consumer confidence in the products of a company. More important, the companys key differentiator, exclusivity, is damaged by counterfeiting operations. Widespread counterfeits reduce the exclusiveness of the companys brands. Counterfeit products not only deprive the company of revenues, but also dilute the reputation of the brand. 5. Conclusion According the discuss above, it is conclusion that among LOrà ©als external environment, it is thought that the competition of cosmetic and fragrance market become more and more drastic, especially faced with strong competitors, and it is thought that there are opportunities and threats to LOrà ©al, the company should take advantage of these opportunities and to etain its status as the leader of cosmetic and fragrance industry. Word :1779

The Oppression of Women and The Yellow Wallpaper -- Yellow Wallpaper e

The Oppression of Women and The Yellow Wallpaper      Ã‚  Ã‚  Ã‚   The Yellow Wallpaper by Charlotte Perkins Gilman is a fictionalized autobiographical account that illustrates the emotional and intellectual deterioration of the female narrator who is also a wife and mother. The woman, who seemingly is suffering from post-partum depression, searches for some sort of peace in her male dominated world. She is given a â€Å"rest cure† from her husband/neurologist doctor that requires strict bed rest and an imposed reprieve form any mental stimulation. As a result of her husband’s controlling edicts, the woman develops an obsessive attachment to the intricate details of the wallpaper on her bedroom wall. The woman’s increasingly intense obsession with the wallpaper ultimately leaves the reader with many questions about nineteenth-century male-female relationships, and perhaps even insanity. Several critics have identified many significant and contrasting themes in â€Å"The Yellow Wallpaper.† For example, the contrast of the male-female relationship in the late nineteenth-century, which is an apparent link between the sex roles and seemingly oppressive sexual structures. Another significant theme is the ominous question of what lies behind the meaning of the structure and color of the wallpaper. Does it represent a symbolic realm of imagery, or a linguistic realm focusing on the identity of the spoken and written word? More sympathetic critics like Gilbert and Gubar read â€Å"The Yellow Wallpaper† simply as a narrative of one woman’s efforts t free herself from the structured psychic, and social atmosphere—indeed, a rigidly constructed atmosphere that was very restrictive for a female of this day and time. They envisioned the wallpaper as being ... ...Conn: Yale University Press, 1979. 89-92. Gilman, Charlotte Perkins. â€Å"The Yellow Wallpaper†. From the Heath Anthology of American Literature. ed. Paul Lauter, et al. D.C. Heath and Co. MA. 1994. 800-12. Herndl, Diane. â€Å"The Writing Cure: Charlotte Perkins Gilman, Anna O. and Hysterical Writing’† NWSA Journal no. 1 1988.   52-74. Hedges, Elaine R. â€Å"Afterward† to â€Å"The Yellow Wallpaper† Old Westbury, NY. Feminist Press 1973. 12. Jacobus, Mary. â€Å"An Unnecessary Maze of Sign-Reading† Reading Women: Essays in Feminist Criticism. New York: Columbia University Press. 1986. 229-48. Kolodny, Annette. â€Å"A Map for Rereading: or, Gender and the Interpretation of Literary Texts† New Literary History 11,  no. 3 1980. 451-67 Treichler, Paula. â€Å"Escaping the Sentence: Diagnosis and Discourse in â€Å"The Yellow Wallpaper,† Tulsa studies in Women’s  Literature. 1984. (75). The Oppression of Women and The Yellow Wallpaper -- Yellow Wallpaper e The Oppression of Women and The Yellow Wallpaper      Ã‚  Ã‚  Ã‚   The Yellow Wallpaper by Charlotte Perkins Gilman is a fictionalized autobiographical account that illustrates the emotional and intellectual deterioration of the female narrator who is also a wife and mother. The woman, who seemingly is suffering from post-partum depression, searches for some sort of peace in her male dominated world. She is given a â€Å"rest cure† from her husband/neurologist doctor that requires strict bed rest and an imposed reprieve form any mental stimulation. As a result of her husband’s controlling edicts, the woman develops an obsessive attachment to the intricate details of the wallpaper on her bedroom wall. The woman’s increasingly intense obsession with the wallpaper ultimately leaves the reader with many questions about nineteenth-century male-female relationships, and perhaps even insanity. Several critics have identified many significant and contrasting themes in â€Å"The Yellow Wallpaper.† For example, the contrast of the male-female relationship in the late nineteenth-century, which is an apparent link between the sex roles and seemingly oppressive sexual structures. Another significant theme is the ominous question of what lies behind the meaning of the structure and color of the wallpaper. Does it represent a symbolic realm of imagery, or a linguistic realm focusing on the identity of the spoken and written word? More sympathetic critics like Gilbert and Gubar read â€Å"The Yellow Wallpaper† simply as a narrative of one woman’s efforts t free herself from the structured psychic, and social atmosphere—indeed, a rigidly constructed atmosphere that was very restrictive for a female of this day and time. They envisioned the wallpaper as being ... ...Conn: Yale University Press, 1979. 89-92. Gilman, Charlotte Perkins. â€Å"The Yellow Wallpaper†. From the Heath Anthology of American Literature. ed. Paul Lauter, et al. D.C. Heath and Co. MA. 1994. 800-12. Herndl, Diane. â€Å"The Writing Cure: Charlotte Perkins Gilman, Anna O. and Hysterical Writing’† NWSA Journal no. 1 1988.   52-74. Hedges, Elaine R. â€Å"Afterward† to â€Å"The Yellow Wallpaper† Old Westbury, NY. Feminist Press 1973. 12. Jacobus, Mary. â€Å"An Unnecessary Maze of Sign-Reading† Reading Women: Essays in Feminist Criticism. New York: Columbia University Press. 1986. 229-48. Kolodny, Annette. â€Å"A Map for Rereading: or, Gender and the Interpretation of Literary Texts† New Literary History 11,  no. 3 1980. 451-67 Treichler, Paula. â€Å"Escaping the Sentence: Diagnosis and Discourse in â€Å"The Yellow Wallpaper,† Tulsa studies in Women’s  Literature. 1984. (75).

Calpurnia Character Analysis

Calpurnia enters into the story very early on in To Kill a Mockingbird, and is an integral part in the story. She works for the Finch family as their cook and mother figure. We get a very clear picture of Calpurnia in Chapter One. â€Å"She was all angles and bones. † This suggests the maybe she doesn’t have much money to buy food or that she is older. It also shows that she is older because â€Å"She had been with us ever since Jem was born, and I had felt her tyrannical presence for as long as I could remember. She doesn’t take any nonsense from the fact that â€Å"Our battles were epic and one-sided. † That Calpurnia had been with the Finches since Jem’s birth suggests that she is part of the family. Atticus trusts her to take care of the children when he is gone. â€Å"But there came a day when Atticus told us he’d wear us out if we made any noise in the yard and commissioned Calpurnia to serve in his absence if she heard a sound out of us. † He trusts her to discipline the children â€Å"Her hand was as wide as bed slat and twice as hard. When Scout questions Walter’s eating habits at the table in Chapter Three, Calpurnia is the one to discipline her. She says â€Å"‘That boy’s yo’ comp’ny and if he wants to eat up the table cloth you let him, you hear? ’† Atticus trusts her to take care of the children properly. Calpurnia is like a surrogate mother to the children. For example, when Scout refuses to gargle after chewing the Double-Mint gum, Jem threatens her with â€Å"you don’t ’n’ I’ll tell Calpurnia on you! † As gruff as may come off, she really does love the children. When Scout starts going to school, Calpurnia softens up. ‘â€Å"I missed you today. ’† She sets the boundaries for the children. â€Å"Our summertime boundaries (within calling distance of Calpurnia) were Mrs. Henry Lafayette Dubose’s house and the Radley place three doors to the south. † Calpurnia really treats the children as if they were her own. Calpurnia is more educated than most African-American people in Maycomb. She taught Scout to write. â€Å"She would set me a writing task by scrawling the alphabet firmly across the top a tablet, then copying out a chapter of Bible beneath. If Scout copied it up to her standards, she was rewarded. That she did this shows she knew more than most black people would know in Maycomb and it is yet another example of her mothering Scout. Calpurnia speaks as well as any other white person in Maycomb, except when she is mad. As shown when she disciplines Scout for the dinner incident with Walter. â€Å"She was furious, and when she was furious Calpurnia’s grammar became erratic. When in tranquility, her grammar was as good as anybody’s in Maycomb. Atticus said Calpurnia had more education than colored folks† Calpurnia tries to show Scout and Jem that there is no difference between white and African-American people. â€Å"For Calpurnia rarely commented on the ways of white people. † Calpurnia speaks like any other person in Maycomb to show the children she is equal to the white people in town. She has manners that are as good as anyone else in town. When Scout questions Walter’s eating habits, Calpurnia shows good manners in telling Scout to allow Walter carry on and be polite.

Conceptualizing a Business Essay

When establishing a successful business, no matter how big or small, one monitors progress, assesses results, and develops new programs. One must determine what they want the company to be, produce, and accomplish. Several things have to be determined for the purpose of the business or organization. For example creating a vision, mission. and values statement allows the organization and its customers to identify what the company believes in, what they want to do, and where their long term goal is. Another important component of a successful business is a strong strategic plan. One company that can benefit by re-defining their vision, mission, and values statement is TOMS Shoes Inc. New customers can be gained by analyzing areas where TOMS can improve their business strategy and re-define the companies direction. TOMS Shoes Inc. is a private for profit company that was created in 2006 by Blake Mycoskie. During one of his travels he came by a village in Argentina where several children that had no shoes. His desire to help these children impelled him to create TOMS’., a company that would sell shoes in order to give shoes to the children in need. After realizing the impact of matching purchases with donations TOMS launched an eyewear line that would help give sight to a person in need with every pair sold. TOMS gives in over 60 countries and has given 10 million pairs of shoes to children in need. TOMS is now giving different types of shoes based on the terrain and climate where the children in need live. TOMS has also created local jobs in third world countries by producing shoes in the countries it gives in. Since 2011 TOMS purchases has restored the sight of 150,000 people in need. Since TOMS was established it has created an awareness for global issues of poverty. However, TOMS has also been criticized for not having the most efficient way to have economic development. Also, that TOMS aid model is not enough and creates other economic issues in the companies they give to. After extensive  criticism TOMS determined that they wanted to increase economic development in the countries they give to by producing the shoes in those countries. In addition to the gift of shoes and sight TOMS has added the gift of water, for every bag of coffee sold they will provide clean water to those in need. Even though TOMS has taken some steps to improve the organizations strategy, there are additional steps they can take to improve the company’s impact. In order to improve TOMS vision, mission, and value statement it is important to understand what these statements mean, their significance, and how they will benefit. The purpose of a vision statement is to provide a clear picture of where the organization would like to be in the future and what they want their long term accomplishments to be. The mission statement describes what the purpose of the organization is and is focused on the present. Values statement identifies the organizations guiding principles and core beliefs. The values statements also assists in guiding the organizations employees to implement strategies to achieve the organization’s mission and vision. Researching through TOMS website it is difficult to identify the companies mission, vision, and values. However, after extensive searching one can determine that the vision statement for TOMS Shoes Inc. is â€Å"to be a company that would match every pair of shoes purchased with a pair of new shoes given to a child in need.† The mission statement is â€Å"One for One†. Although the values are not clearly stated one can assume by the company’s overview that they believe in giving back, responsibility, and environmental responsibility. Redefining some of TOMS practices can increase the impact the company already has created. First step is to create a vision, mission, and values statement that are parallel to what the company stands for. TOMS product is to produce comfortable footwear that attracts customers to give to those in need by purchasing their shoes. The new mission statement is â€Å"to create sustainable giving; with every product we sell we will give back, one for one. We strive to reduce poverty, increase economic growth, and improve people’s lives through business.† TOMS redefined vision is â€Å"to be a leader in corporate citizenship and sustainable development, to create social impact by influencing others to give back by showing them the value of  giving and that giving is fun.† TOMS stated values will be: responsibility, transparency, honesty, independence, generosity, and growth. TOMS will also include customer feedback in the company’s growth and giving strategies. Currently TOMS has attracted customers that like to be involved in giving to those in need and also like comfortable shoes. The strategy of involving customers to give has made TOMS successful. In 2006 when TOMS first started there was no other company that followed the one for one model and the media promoted the giving model and gave TOMS free marketing. This is what gave TOMS a competitive advantage and made TOMS a successful company. Since then, TOMS has been criticized for not responding to customers complaints through TOMS social media outlets. If TOMS wants to stay involved with their social media success they should also respond to customers’ needs and complaints. In doing so TOMS will show that they are willing to take the time to listen to their customers and show that TOMS values them. With the redefined vision, mission, and value statements TOMS has a clearer definition of what they do and why they do it. This allows for customers to better identify with the company and to promote their success. References: ASQ. (2014). Vision, Mission, Values Statements. Retrieved from http://asq.org/service/body-of-knowledge/tools-vision-mission-values Toms CEO Blake Mycoskie Offers Surprising Answer To His Critics. (2013, November). Huffington Post, (), . Retrieved from http://www.huffingtonpost.com/2013/11/14/toms-ceo-critics_n_4274637.html TOMS Shoes Inc.. (2006-2014). One for One. Retrieved from http://www.toms.com/gift-of-water

Corporations practicing stakeholders management will be more sustainable

Corporations practicing stakeholders management will be more sustainable Introduction The following is an argumentative essay on stakeholders’ management and whether the corporations that practice stakeholders’ management are more sustainable compared to the organisations that do not practice this type of management.Advertising We will write a custom research paper sample on Corporations practicing stakeholders’ management will be more sustainable specifically for you for only $16.05 $11/page Learn More The discussion is about the theoretical perspectives underlying stakeholders’ management in the corporation. It also looks into how an organisation balances the stakeholders’ interest with the shareholders’ interests, as they are two different entities with conflicting interests. It examines the role of stakeholders’ management. In addition, it looks into the existing literature studies on management to prove that the stakeholders’ management leads to sustainability of the co rporation. Stakeholders’ management It is imperative to determine who is a stakeholder in an organisation. A stakeholder is any individual with interest in a particular organisation. A stakeholder is an entity whose contribution to the organisation is influential such that the organisation cannot survive without it (Clarkson 1995). The stakeholders can therefore be the owners, the government, the trade unions, the political groupings, customers, suppliers, the communities as well as the public. This is because they play an important role in the survival of the organisation. The stakeholders’ theoretical perspectives show that the organisation is like an organism, which has different body parts and cannot function fully without one of its organ. The stakeholders are similar to the organs in an organisation and are crucial to the sustainability of the organisation (Clarkson 1995). Stakeholders influence on corporation’s sustainability To determine the extent of in fluence that a particular stakeholder has, there is a criterion that is used that involves the following aspects. The first aspect is on how the stakeholder influences the financial performance of the organisation.Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More For instance, the customers and suppliers are key stakeholders of a corporation as they directly influence the profit that the organisation will make. The second aspect is the stakeholders’ influence on the productivity and operations such as the employees who have direct influence on the productivity of the organisation (Evans Freeman 1988). Other stakeholders who are in the external environment involve the competitors, the government, and the public whose perception on the organisation can affect it positively or negatively. These stakeholders have influence on the corporation’s sustainability for a number of reasons (Morgan 2004). The first reason is that the stakeholders determine whether the organisation will achieve its strategic objectives or not. For instance, an organisation may have a strategy to expand its operations outside the country. This may require additional funds from the stakeholders especially the shareholders. The firm must also look for ways of increasing the number of customers in order to have more sales, hence increased revenues to expand to other countries. If the shareholders do not contribute to such an endeavour, it would be very hard for the organisation to achieve its strategic objectives (Morgan 2004). Other than achieving the strategic objectives, the stakeholders are imperative for the sustainability of the organisation. In instances where one of the stakeholders has been negligent, it has led to the collapse of the organisation. An example is the case of Enron one the major companies that collapsed due to fraud and earnings’ managemen t. It was because shareholders were negligent thereby failing to scrutinise carefully the organisation’s actual financial accounts and performance. The government as a stakeholder was also negligent in auditing the company’s books of accounts. This led to collapse of the company leading to losses worth billions of dollars for the organisation (Freeman 1984).Advertising We will write a custom research paper sample on Corporations practicing stakeholders’ management will be more sustainable specifically for you for only $16.05 $11/page Learn More The stakeholders are also important in the sustainability of the corporation due to their ability to influence the internal environment positively or negatively. The employees for instance are significant for the sustainability of the corporation. Any company cannot ignore its employees if it has to grow. This is because the employees determine the productivity of the organisation. When they are highly motivated the company experiences low rates of absenteeism and employee turnover, which leads increased productivity and huge profits. The motivated employees are productive and stay in the organisation in the long term. They are therefore imperative to the future sustainability of the organisation (Evans 1994). The other important stakeholders who contribute to the sustainability of the organisation are the suppliers as they determine the profit margin of the company. They also determine whether the company will have an edge over the competitors or not. The relationship between the suppliers and the organisation is imperative because when it is sustainable the suppliers can supply goods on credit so that payment can be made at a specified future date. While receiving goods on credit the organisation channels the money to expansion programs or product development, which gives the organisation an edge over the competitors (Morgan, 2004). Sustainability is also determined by ho w well the organisation relates with the customers. A good relationship with the clients determines the sustainability of the organisation. Providing sustainable services is imperative to the development of the organisation as it creates loyalty (Han 2004).Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More One of such organisations that has capitalised on customer service and experience is Tesco retail stores in the UK. These retail chain stores have benefited from good customer service as well as through the customer loyalty programs, which reward loyal customers with additional benefits. This makes the stores to be the most profitable retail stores in the United Kingdom and Europe. Apart from the customers, the other stakeholders who contribute to the sustainability of the organisation are the public. The perception, which the public has towards an organisation, is a key determinant to its sustainability. In the 1980’s Pepsi had to close its operations in the United States of America after there were reports that some of their soft drinks qualities were compromised because they had needles inside. The information created negative publicity for the company and its sales decreased to the extent that the company had to close its operations in the United States. Managing the medi a and the publicity activities that intend to brand the company in positive light is important to the sustainability of the organisation (Freeman 1984). The stakeholders are also important to the sustainability of the organisation as some of them contribute to the formulation of policies and regulations that may affect the organisation positively or negatively. Such stakeholders who have influence on the organisation are usually pressure groups and political groupings, which have influence in the formulation of policies on a particular issue (Jensen 1976). For instance, tobacco industries must contend with pressure groups that influence the government to implement policies that are against smoking in particular places. Such pressure groups may even advocate for the tobacco banning. The cigarette manufacturing industries must therefore win the political groupings that support the cigarette industry in order for those organisations to be sustainable (Morgan 2004). However, without the political support and goodwill the activities of the industry may not be sustainable. The environmental pressure groups may block the establishment or construction of a building or business that they feel its activities would not be in the best interest of the environment. The political stakeholders can also influence other aspects such as licensing and taxation. In many instances, corporations lobby political and pressure groups to advocate for reduction of taxes or subsidisation of a particular commodity (Evans 1994). Stakeholders’ management contributes to the sustainability of the organisation in that it provides crucial information to the management on how to act on a particular issue. It acts as a mechanism of corporation’s information intelligence. It involves having the concerns of each stakeholder and a mechanism on how to respond to their concerns. For instance, the employees may be concerned with the salary increment. However, if the organisation is not sen sitive or does not have stakeholders’ management mechanism, it may lack information on what the stakeholders want. The management may be dealing with unrests, low employee morale and high employee turnover (Puffery 1981). However, with appropriate stakeholders’ management mechanism it is possible to prevent losses that may emanate from industrial action. Information is vital to the development of relationship with the various stakeholders. It means that the organisation’s leadership will have information on what to do pertaining to each situation. Organisations that pay attention to stakeholders’ management are likely to experience high levels of sustainability compared to organisation that do not have a good relational approach to other stakeholders (Donaldson Preston 1995). Although stakeholders’ management is imperative in the sustainability of the organisation, there are stakeholders’ conflicts that may be detrimental to the organisatio n. For instance, in an organisation the shareholders may demand high return on their investments. This may make the management to increase the profit margins by increasing the prices of the products and services. This may be detrimental to the sustainability of the organisation as the customers may react negatively by boycotting the products or using competitor’s products resulting into reduced profits and minimising the future sustainability of the corporation (Ford 1980). Therefore, stakeholders’ management may not always lead to the sustainability of the organisation. Its aim should be to realise the concerns and interests of the stakeholders and balance them (Dwyer 2007). Developing stakeholders’ relationships is not always easy and may involve development of communication mechanisms that will incorporate all the stakeholders. It is also important to inform the stakeholders on what is happening in the organisation as this creates sense of ownership among the stakeholders and makes them to act in the best interest of the company. Establishing departments in an organisation to deal with issues of stakeholders is also imperative in establishing a good rapport. The stakeholders’ management is key and imperative in the development of the company’s long-term sustainability (Porter 1980). Conclusion The aim of stakeholders’ management is to create cohesion among different stakeholders who play important role in the sustainability of the organisation. This is critical to the development of organisational objectives. It enables the corporation to balance different concerns and interest, which if ignored could affect the company negatively. Therefore, it is justifiable to conclude that stakeholders’ management is important to the sustainability of corporations. References Clarkson, M 1995, ‘A stakeholder framework for analyzing and evaluating corporate social performance’, Academy of Management Review, vo l. 2, pp.65-91. Donaldson, T Preston, L 1995, ‘The stakeholder theory of the modern corporation: concepts, evidence and implications’, Academy of Management Review, vol.2, pp.5-10. Dwyer, R 2007, ‘Developing buyer-seller relationships’, Journal of Marketing, vol. 5, p.11-27. Evans, J 1994, ‘The relationship marketing process: a conceptualization and application’, Industrial Marketing Management, vol. 3, pp.438-452. Evans, W Freeman, R 1988, A stakeholder theory of the modern corporation: Kantian capitalism, Prentice Hall, New Jersey. Ford, D 1980, ‘The development of buyer-seller relationships in industrial markets’, European Journal of Marketing, vol. 4, pp.339-353. Freeman, R 1984, Strategic management: a stakeholder approach, Basic Books, New York. Han, S 2004, ‘Buyer-supplier relationships today’, Industrial Marketing Management, vol. 2, pp.331-338. Jensen, M 1976, ‘Theory of the firm: managerial behaviour, agency costs, and ownership structure’, Journal of Financial Economics, vol. 3, pp.305-360. Morgan, R 2004, ‘The commitment trust theory of relationship marketing’, Journal of Marketing, vol. 8, pp.20-38. Porter, M 1980, Competitive strategy, Free Press, New York. Puffery, J 1981, Power in organizations, Pitman Publishing, Massachusetts. Appendix Stakeholder’s relationship chart

buy custom North American Warehouse Clubs essay

buy custom North American Warehouse Clubs essay This paper will focus on the competition amongst the North American Warehouse Clubs: Costco Wholesale versus Sams Club versus BJs wholesale. In the analysis, the paper will highlight the warehouse club that has been the strongest financial performer in the current years based on the companys financial data and financial ratios. Besides, the paper will explain whether Costcos expansion outside North America is financially successful, in addition to the companys position in the next five years. In the United States, Costco wholesale is the third biggest retailer and the eighth biggest globally (Thompson, P. 56). The Wholesale operates numerous warehouses in various locations including in the United States, Canada, Taiwan, Puerto Rico, Japan, United Kingdom, Korea and Australia amongst others (Thompson, P. 56). The warehouses are evidenced to make great sales annually which have resulted to the success of the Costco wholesale. Besides, the success can be linked to the increased number of membership both from businesses and households. According to Costco main operating and financial statistics for the financial years 2000 to 2009, the wholesale is doing well in terms of financial performance. According to the financial statement, Costco net sales increased at an increasing rate between the periods 2000 ($31,621) to 2008 ($70, 977) although there was a slight decrease in 2009 ($69,889) (Thompson, P. 58). Moreover, the total revenues also increased at an increasing rate in the same period, with 2000 having total revenue of $32,164 and 2009 with $71,422 (Thompson, P. 58). The increased net sales and membership fees which resulted to increased revenues led to an increased net income in the period ranging from $631 to $1,086 (Thompson, P. 58). In addition to this, the cash flow data revealed an increase in net cash offered by operating activities in addition to increased number of warehouses in operation. Sam club operates various warehouses in various state of the United States including Brazil, Mexico, China, Canada, and Puerto Rico (Thompson, P. 67). The club has seen the closure of various warehouses due to underperformance. However, the club has also opened various new warehouses. The operating and financial statistics of Sams club for the financial years 2001 and 2010 will give us an analysis of how the club is performing financially. According to the statistics, the clubs sales in the United States increased at an increasing rate between the years 2001 to 2009, although there was a slight decrease in the financial year 2010 as compared to 2009 (Thompson, P. 68). Besides, other determinants such as the clubs assets, and number of locations also increased gradually. Nevertheless, the growth in sales at the subsisting warehouses that are opened for over one year revealed a decrease in the rate of growth over the period. BJs wholesale also operates various warehouses in the eastern part of the United States, and since 2004, the wholesale has recorded an increased number of warehouses from 150 to 187 (Thompson, P. 69). The wholesale faces stiff competition from Costco and Sams; nonetheless, it has come up with various strategies which has made it remain in the market place. The operating and financial statistics for BJ wholesale for the financial years 2006 to 2010 offer a clear analysis of how the wholesale is performing financially. According to the data, the wholesales net sale increased at an increasing rate between the years 2006 to 2010, ranging from $7,725 to $9,954 (Thompson, P. 70). These, accompanied by increased membership fees and other revenues resulted to an increase in total revenues in the same period. Furthermore, the clubs balance sheet and cash flow data indicates good financial performance. Comparing al these three warehouse clubs in terms of financial performance according to the information provided above, Costco can be evidenced to be the strongest financial performmer in the current years based on the companys financial data. This is based on the fact that the wholesales net revenues, net sales, membership fees, and cash flow data indicates a high increase during the period provided compared to the other warehouse clubs. Furthermore, the wholesale has an increased number of warehouses in operation, and increased number of members in addition to recording a high number of novel warehouses which all contributes to and signifies better financial performance. Apparently, Costcos expansion outside North America (the United States and Canada) is financially successful according to the data provided. This is evidenced by the fact that for the financial years 2005 to 2009, other international operations showed that the main determinants for financial performance were improving. For instance, for that period, the total revenue for international operations was on the increase (Thompson, P. 64). Besides, the number of warehouses increased during the period and this signifies growth. Although there were increases in operating income and capital expenditures, this was well covered by incomes resulting to an upward growth in terms of financial performance. This means that Costco expansion outside North America is financially successful. With the previous performance of Costco, it is true saying that in the next five years, the wholesale, standing as an industry leader is likely to be stronger. The current strategy used by the company including pricing and quality has a competitive advantage over that of its rivals meaning that; most likely, the company will persist being successful in the market place. Besides, the current performance of Costco indicates that the wholesale has a magnificently large number of members compared to it competitor, and persist to open novel warehouses signifying that the possibility that Costco will persist being a stronger market leader may be at the expense of the other two rivals (BJ and Sams) which are very likely to lose ground. Buy custom North American Warehouse Clubs essay

Advantages Of Banner Advertising Marketing Essay

Advantages Of Banner Advertising Marketing Essay The key of successful business is the business how to promote the product and services to all readers by using the online. According to the statistical data, more of the 80% people will everyday surf through the technologically such as internet. So, the internet has becomes an indispensable part of people’s lives. Thus, it can be considered a wide channel for the business which wants to promote their products and services to all the people. The online advertising method has becomes the most popular method for the business. It is because online advertising is easy and low advertising cost. Besides that, the online advertising also have a lot of the readers or viewers. There are many method of online advertising that can used to promote the product and services such as bloggers advertising, banner advertising, email advertising, forum advertising and so on. But in this assignment, I would like to go on deep about the banner advertising. Advantages of Banner Advertising Banner A dvertising is a most important component of web-business creation. It is a good method for make profits via the website. It is because banner advertising is very simple and easy by just sign up an affiliate programs and follow the instruction given to create an attractive banner that link your website with the advertiser. We can free to choose the design of the layout and content of our site. With the pay-per-click advertisements, we can get paid from viewer who clicked on your banner. Moreover, it is easier for viewers to remember the company name. On the other hand, it become more effective and convenience compare when compare with other online advertising. Furthermore, the banner advertising is inexpensive. It normally counts by the size of the banner or loads of a banner advertisement, a cost per miles (CPM) for a minimum purchase. For example, if you make a banner ad on Yahoo, it cost you a CPM of $20 – $25. It is much cheaper than other advertising media. Compare with o thers, the small firm or company can afford for the banner advertising cost. In addition, by using the banner advertising that can easy got a lot of larger audiences and target segments can be accessed. Last but not least, with the banner advertising, we can share the information at anywhere and in any times. It is because the internet is links worldwide. So, everyone can access to the Internet 24 hours daily thus the banner advertisement created can be logged on anytime and anyplace. Besides that, publisher also update the product and service information release products and services as well as promotion instantly. Disadvantages of Banner Advertising There are few disadvantages of banner advertising. Firstly, there is no assurance of the audience responses. It is because banner only assures that the banner advertising maybe will just be viewed by people and is no guarantee that people will click on the banner advertising. Secondly, the publisher must make sure that the banner adver tising are attractive and innovative. It is because if the banner advertising is not attracted by the reader, then nobody would click into the banner advertising and deliver the message advertising . It is waste time and cost because maybe the business or firm need to hire the professional for creating a unique banner in order to compete with the competitors.

Enterprise Strategy Assignment Example | Topics and Well Written Essays - 2750 words

Enterprise Strategy - Assignment Example It has also presented in brief the role of an enterprise in the organization and how does it stimulates entrepreneurial learning and development Many people are encouraged to start their own business, to begin as sole proprietors and become an entrepreneur. According to the Department for Business Innovation & Skills in UK, there are 1,296,905 registered enterprises in UK as of 2008 (SME 2009) Sad to say, many of them are forced to go out of business after two to three years of operation because of failure. Failure rates have been high, and some are due to lack of capital, lack of salesmanship, technical knowledge, and up to date knowledge of production. But whatever technical reasons are there, the ability to manage comes out heavily as an end result. McFarland, (1974, p.61) said that in the United States, anybody who has the resources can start or withdraw a business because this is not controlled by the government. Accordingly, the decision to become an entrepreneur is purely a choice of an individual. McFarland noted that many entrepreneurs go into the field thoroughly unprepared and meet the economic test of survival. S ome manage to stay afloat because they do not know how much capital they have been using up and how much liabilities they have incurred. In the end, those who survive are those who have the managerial skills in business. It is an irony, as MacFarland observed, that many entrepreneurial failures occur during boom times. Reasons for that are the easy credit, high demands for the products and the general optimism on the economy. Because of these, many executives were enticed to go into enterprise business without proper planning, insufficient capital and lack of skills. Eventually, the entrepreneur suffers failure because he failed the test of economic pressures. However, despite these pressures, some firms survive and show an extreme degree of tenacity. An example is Prince Alwaleed Bin Talet, who survived

Caring for the Elderly Essay Example | Topics and Well Written Essays - 1000 words

Caring for the Elderly - Essay Example As studies emphasize the continued activeness contributes to longevity and health of elderly, there has been significant initiatives to increase their activeness on a personal and community level (Caring for the Elderly). The elderly should not be marginalized, set aside or to be made feel unwanted or uncared for. The motivation is for the elderly to be able to enjoy the longevity that is afforded them by new developments in medical science to the fullest. Many programs has encouraged many senior citizens to stay active or become active. This has increased their quality of life while at the same has provided essential support among the individuals in their age group (Williams & Garland 379). However, success of the programs has been limited and health departments are turning to private and community groups to improve the situation of more senior citizens. In Northern Ireland, case study programs have been launched to assess the effectiveness of physical development programs for the elderly and the leanings from the programs are to be the basis of programs to be launched in Britain in 2007 (Northern Ireland Social Care Council [NISCC]). Among the popularized programs that have initiated by the Unite Kingdom's National Health Service include community exercise programs that include Tai Chi and dance. The programs are centered on the theory that improving the level of physical activity can enhance the overall all health of the subjects, enhancing or maintained include dexterity, agility, endurance and coordination (McGuire-Snieckus et al 8). Continued physical activeness can significantly enhance everyday physical activities since muscle tone and related body functions are maintained (Caring for the Elderly). Though there are strict considerations for individuals who have existing conditions particularly those who may have conditions that impair their judgment as well as for cardio vascular or immunological conditions (Garland et al 454). The objective is to be able to not just let them enjoy the activities but to also derive pleasure and fulfillment form their physical activities. Social Care Together with the studies that give evidence that beyond the physical activity that is involved in the programs, interaction during the activities also plays an important role for the individuals participating in the programs (McGuire-Snieckus et al 11). Thus, the physical activities or therapies serve as the host for other programs designed for the age groups that also aim to enhance their life and the effectiveness of their medications and treatments. The elderly should be considered a heritage to society: treasured and valued for their lives and learning. Parts of existing rehabilitation programs for the elederly are in combicnation with juvenile programs. The elderly serve as mentors for the troubled youths providing them real life insights regarding their addiction or other conditions. The program has had success because of the relationship that is fostered among the participants and on the side of the more senior participants it allows them to share their feelings and realizations from their lives (Lalor et al) According to researches, one of the most difficult sources of problem for the elderly involves their marginalization and diminished access to social institutions and activities that

Phonetics Lab work Assignment Example | Topics and Well Written Essays - 750 words

Phonetics Lab work - Assignment Example say it one time in this paragraph. She say [à °Ã‰â„¢] ‘the’ at the end of the paragraph. All other times she say either /d/ or /s/. She use /d/ instead of /à °/ at the beginning of word and /s/ instead of /à °/ at the end of word. She changes the voiced dental fricative /à °/ to a voiced alveolar stop /d/ at the beginning of word and she changes the voiced dental fricative /à °/ to a voiceless alveolar fricative /s/ at the end of word. The Mandarin phonetic chart show that there is not /à °/ in the language. This maybe why speaker cannot say it. The speaker has trouble saying the front, close-mid vowel /É ª/ and say /i/ instead. /i/ is a front high close vowel. So the speaker raising the front, close-mid vowel /É ª/ to a front high close vowel /i/. The vowel chart for Mandarin show that there is no /É ª/ in the language. This may be why speaker cannot say it. Although she did use /r/ in some words such as [frÊÅ'm] ‘from’ that should be [frÉ’m], [brÊÅ'zÉÅ"] ‘brother’ that should be [brÊÅ'à °Ã‰â„¢], [rÉ›z] ‘red’ that should be [rÉ›d], and [tren] ‘train’ that should be [trein], she left it out in the words above. So she has trouble pronouncing the alveolar trill /r/ and leaves it out many times. She has trouble using the alveolar, lateral approximant /l/ and leaves it out in these words. She can use it some places such as [slà ¦bs] ‘slabs’ that should be [slà ¦bz], in [smal] ‘small’, and in [wil] ‘will’ that should be [wÉ ªl]. Same as the Mandarin speaker, the Thai speaker has trouble saying the front, close-mid vowel /É ª/ and say /i/ instead. /i/ is a front high close vowel. So the speaker raising the front, close-mid vowel /É ª/ to a front high close vowel /i/. The vowel chart for Thai also show that there is no /É ª/ in the

Career Strategy of Financial Analyst Research Paper

Career Strategy of Financial Analyst - Research Paper Example The present research has identified that as the company’s financial decisions and competencies depend on the results produced by the financial analysts, the job roles shared by these professionals are of immense significance and subjected to their proficiencies in dealing with numerical complexities apart from ethical dilemmas. Observably, the occupation that researcher has chosen is of a financial analyst, which basically owes to his skills and abilities along with academic credentials, deemed to suit this particular job profile. However, apart from the fact that researcher finds himself suitable for this particular profession, there are also certain other reasons that have altogether encouraged me to choose this particular career option. Contextually, there are certain key features associated with this particular profession, which further took the attention. Notably, the profession of a financial analyst has become quite widely established in the recent years and is further expected to rise in the coming years owing to the rising need for companies to gain financial competencies and advantages thereupon. This increasing level of popularity, as well as respect associated with the selected profession, has attracted researcher’s attention towards the same. Again, it has also been noted that the scope for this particular occupation is quite wide as the services offered by a professional associated with this particular profession is needed by various business units to conduct their business operations with adequate ease and confidence based on the realistic financial information.

Sustainable Management Futures Essay Example | Topics and Well Written Essays - 3000 words - 7

Sustainable Management Futures - Essay Example Hence, there was considerable opposition from developers of the resort as the scenic splendour The company can adopt the policy of maximum pollution, which can be evaded under the law of South Carolina, in order to maximise the company’s revenues as well as create adequate job opportunities in the concerned area. Then again, this policy will affect aesthetic quality of the environment and hamper business of the resorts in Hilton Head by way of attracting lesser visitors (Taylor, 2011). Long-term effects of pollution are very hard to determine and BASF’s past experiences in other countries, where they had polluted rivers, did not help them with a buoyant feeling. As a result, development of the factory had become more of a moral issue than a business one. In order to solve the moral issue, the researcher proposes that the BASF’s manager had three options. He can either build the factory with the least pollution control or maximise the pollution control or further still, he can choose to not build the factory at all. The first option will yield a tolerable amount of water pollution, huge company profits, satisfied shareholders and extremely antagonistic resort developers as well as greater employment opportunities. The second option, on the other hand, would yield low profits for the company, unsatisfied shareholders, minimal pollution, welcoming developers and high costs incurred so as to implement pollution control measures. The third option would have approval of the developers, yield no profits, incur costs so as to search for a new location and also disappoint the local residents who were in support of the industrialisation. The best course of action in such a case would be to weigh all the options, analyse the environment and organisational benefits and come up with the best possible or optimal solution that would benefit all. Both the manager and the company were confronted with a number of duties and obligations. The organisation management

Phonetics Lab work Assignment Example | Topics and Well Written Essays - 750 words

Phonetics Lab work - Assignment Example say it one time in this paragraph. She say [à °Ã‰â„¢] ‘the’ at the end of the paragraph. All other times she say either /d/ or /s/. She use /d/ instead of /à °/ at the beginning of word and /s/ instead of /à °/ at the end of word. She changes the voiced dental fricative /à °/ to a voiced alveolar stop /d/ at the beginning of word and she changes the voiced dental fricative /à °/ to a voiceless alveolar fricative /s/ at the end of word. The Mandarin phonetic chart show that there is not /à °/ in the language. This maybe why speaker cannot say it. The speaker has trouble saying the front, close-mid vowel /É ª/ and say /i/ instead. /i/ is a front high close vowel. So the speaker raising the front, close-mid vowel /É ª/ to a front high close vowel /i/. The vowel chart for Mandarin show that there is no /É ª/ in the language. This may be why speaker cannot say it. Although she did use /r/ in some words such as [frÊÅ'm] ‘from’ that should be [frÉ’m], [brÊÅ'zÉÅ"] ‘brother’ that should be [brÊÅ'à °Ã‰â„¢], [rÉ›z] ‘red’ that should be [rÉ›d], and [tren] ‘train’ that should be [trein], she left it out in the words above. So she has trouble pronouncing the alveolar trill /r/ and leaves it out many times. She has trouble using the alveolar, lateral approximant /l/ and leaves it out in these words. She can use it some places such as [slà ¦bs] ‘slabs’ that should be [slà ¦bz], in [smal] ‘small’, and in [wil] ‘will’ that should be [wÉ ªl]. Same as the Mandarin speaker, the Thai speaker has trouble saying the front, close-mid vowel /É ª/ and say /i/ instead. /i/ is a front high close vowel. So the speaker raising the front, close-mid vowel /É ª/ to a front high close vowel /i/. The vowel chart for Thai also show that there is no /É ª/ in the

Sustainable Management Futures Essay Example | Topics and Well Written Essays - 3000 words - 7

Sustainable Management Futures - Essay Example Hence, there was considerable opposition from developers of the resort as the scenic splendour The company can adopt the policy of maximum pollution, which can be evaded under the law of South Carolina, in order to maximise the company’s revenues as well as create adequate job opportunities in the concerned area. Then again, this policy will affect aesthetic quality of the environment and hamper business of the resorts in Hilton Head by way of attracting lesser visitors (Taylor, 2011). Long-term effects of pollution are very hard to determine and BASF’s past experiences in other countries, where they had polluted rivers, did not help them with a buoyant feeling. As a result, development of the factory had become more of a moral issue than a business one. In order to solve the moral issue, the researcher proposes that the BASF’s manager had three options. He can either build the factory with the least pollution control or maximise the pollution control or further still, he can choose to not build the factory at all. The first option will yield a tolerable amount of water pollution, huge company profits, satisfied shareholders and extremely antagonistic resort developers as well as greater employment opportunities. The second option, on the other hand, would yield low profits for the company, unsatisfied shareholders, minimal pollution, welcoming developers and high costs incurred so as to implement pollution control measures. The third option would have approval of the developers, yield no profits, incur costs so as to search for a new location and also disappoint the local residents who were in support of the industrialisation. The best course of action in such a case would be to weigh all the options, analyse the environment and organisational benefits and come up with the best possible or optimal solution that would benefit all. Both the manager and the company were confronted with a number of duties and obligations. The organisation management

Perception of Beauty Essay Example for Free

Perception of Beauty Essay The term ‘beauty’ is used in multiple contexts. These can be divided into ‘inner beauty’, describing a goodness of personality, and ‘outer beauty’, concerned with aesthetic appearance. On the surface, disfigurement affects outer beauty, but it has been found that changes in appearance can cause anxiety, depression, grief, and a lowered self-esteem. These strongly affect a person’s disposition. Thus, defects in outer beauty can indirectly alter inner beauty. How do human beings decide who is attractive and who is not? Society is full of messages telling us what is beautiful, but what are those definitions based on? Do we consciously decide whom we are attracted to? The issue of beauty and how we define it has been studied for centuries. Scholars from all fields of study have searched for the formula for beauty. Darwin in his book â€Å"The Descent of Man† wrote, It is certainly not true that there is in the mind of man any universal standard of beauty with respect to the human body. It is however, possible that certain tastes in the course of time become inherited, though I have no evidence in favor of this belief. Beauty is an idea. Everybodys idea of beauty is unique. Beauty is a function of culture also. When ideas about beauty make powerful impacts, they can become beauty ideals. What is ideal beauty? We see it everywhere, from paintings, to magazines to TV. Douglas Yu of the University of East Anglia in Norwich, England, agrees. Its true by definition. Beauty is always judged by the receiver, he says. At the same time, he says in an email there is inter-observer concordance, a measure of objectivity, so that individual perceptions of beauty, factoring in other characteristics such as personality and intelligence, can often be aggregated to form a consensus opinion. Judgment of Beauty According to Kant, the judgment of beauty is different from cognitive or moral judgment because it is affected subjectively, that is, exclusively in reference to the person making the judgment. For a judgment to be truly â€Å"aesthetic†, rather than merely idiosyncratic, the person making the judgment must be adamant that their opinion be consensus. â€Å"A person who describes something as beautiful insists that everyone ought to give the object in question his approval and follow suit. Plato, one of the earliest philosophers to concern himself with beauty, defined it as a â€Å"property intrinsic in objects† which could be measured in â€Å"purity, integrity, harmony and perfection. † Media and Perception of Beauty Research shows that media play a dominant role in influencing females’ perceptions of the world around them, as well as helping them to define their sense of self. The media can definitely change our perception of beauty. It can indeed create a distortion in what a person considers to be ideal beauty or not. It is proven that those that are under the influence of media, either the TV or Print media may unsavorily change what is their idea of beauty by wanting to measure up the ideal or standard portrayed by the media. Another major influence on this centurys attitudes towards beauty was the growth of the film industry. For the first half of the century, all the major beauty icons were film actresses. It was a medium that allowed women who would have previously been overlooked to shine. For instance, the 19th century aversion to redheads was still in place as late as the 20s. It was that black-and-white medium that allowed Clara Bow to be the exception. However, stars such as Bette Davis and Katherine Turner who could not be described as â€Å"conventionally beautiful† invariably came from middle or upper class backgrounds. Beauty was an essential attribute for a working class woman to become successful in Hollywood. This period was also the beginning of the ties between the film and fashion industries, which would continue for decades to come. References Journal of Young Investigators Undergraduate, Peer-Reviewed Science Journal http://www. jyi. org/volumes/volume6/issue6/features/feng. html Utah Education Network  http://www.uen.org/Lessonplan/preview.cgi?LPid=4527

Gentrification of Urban Areas

Gentrification of Urban Areas Urban renewal is often lauded as a blessing by politicians and land developers; it is seen as a method of bringing economic and cultural growth to an otherwise stagnant community. It is a set of changes made in the hopes that new residents come in, more businesses open, and more capital flows into the area. However, redevelopment often results in the deconstruction and replacement of a pre-existing community, displacing the former residents and increasing their hardships rather than providing revitalization. Gentrification, the process in which more affluent residents move into a poorer area and change its social and economic dynamics, is a term that comes up in virtually every debate regarding urban redevelopment. In this paper, I will argue that the use of urban gentrification for utilitarian purposes is unfair and deceptive, and the Kantian idea that positive intent matters more than consequence provides an insidious leniency. I will show the detriment gentrification causes to loc al businesses and residents through examples from areas that have undergone the process, and compare the arguments for and against the practice; the effects of rising property values, the changes in a communitys businesses, and the changes in a communitys social makeup will be the main areas of focus. After the research is presented, I will explore the philosophical viewpoints of Kant and Mill, and contrast idealism with the reality that urban communities must face in dealing with gentrification. When affluent newcomers set up homes in a poor community, they often rebuild or otherwise modify the properties they buy; by doing this, shift the property values up accordingly. The property taxes and rent increase to match this up scaling of homes and apartments. These higher income families can afford these increased fees, and the extra tax capital flowing into the area generally pleases the local government. But for long-time residents, this shift in property values can be an unwelcome burden. According to an assessment conducted by Daniel Sullivan, longtime residents of a gentrified community tend to be poorer than newer residents. Consequentially, long-time residents often become displaced by the newer, richer residents. Koreatown, Los Angeles is a prime example of this consequence. In the study The Contested Nexus of Koreatown, Kyeyoung Park and Jessica detailed the changes the urban enclave experienced as restructured itself after the Los Angeles Riots. During the LA Riots, K oreatowns properties suffered damages that residents were hard-pressed to recoup from; many displaced residents abandoned the enclave altogether. Outside investment and urban revitalization seemed the only means to provide the relief Koreatown so desperately needed, but the researchers found its redevelopment paradoxical; while property values increased and the town experienced a remarkable recovery, established residents found themselves out on the streets because they were unable to afford the new rents and fees. These residents were mostly local workers making minimum wage salaries, who suddenly found their apartment complexes being bought out by development companies; the buildings would be renovated and refurbished, and the rents would be double the original cost. Gentrification had compounded the displacement of the original community instead of helping them get back on their feet. From the point of view of the established community, it is difficult to say that urban renewal p rovided any social good for them; they had been swapped out in favor of newer residents. As new higher-income residents come in, the types of businesses in the area change as well. These residents have more disposable income and the sorts of goods and services they desire differ from the other residents. The concentration of professional services and retail stores increase, while smaller, local businesses go into decline (Park and Kim, 2008). To meet with the demands of a changing community, some services become overabundant to the point of instability; local business owners find themselves lacking the resources to stay competitive and go out of business, resulting in further displacement of the established community versus the incoming community. In their study, Park and Kim stated there was over-saturation of pool halls, internet cafes, karaoke bars, night clubs, room salons, and liquor stores in Koreatown; while this gives the consumer more choice, the competition makes for a very hostile and unforgiving business environment. The new stores and services can oftentimes be inaccessible to the established residents, in terms of affordability and focus; it is a form of market positivism that takes only the concerns of the affluent into account. When Koreatown was redeveloped, the new services were centered towards attracting people to the nightlife with bars, clubs, and high-class restaurants; while these businesses were popular out-of-towners and the affluent, the majority of the local community had no use for such extravagant locales. Babylon Court, an upscale shopping center located in Hollywood, is also an example of dissonance between business and the community. The shopping center is a popular location for the upper class with its expensive retail stores and famous theaters, but it stand in stark contrast to the surrounding community of the homeless and relatively poor who cannot afford the offering of Babylon Court (Curtio, Davenport, and Jackiewicz, 2007). Once again, the machinations of the gentrification process have not helped the communi ty, but hampered it; outside investment and new businesses that were suppose to breathe life into a struggling community have instead alienated and beleaguered the long-time residents. When renewal is enacted for the good of a community, the existing community is seldom the beneficiary; instead, the community is steadily changed and replaced so that revitalization is a result of a new populace. Increased diversification and social mixture does not occur, but replacement and segregation are often the result when dealing with gentrification. In Gentrification and Social Mixing, Loretta Lees stated that middle newcomers into urban communities self-segregated themselves even though they polled in favor of diversity in a neighborhood. This process of gentrification is regularly aided by social policies created by the state. One example of that occurrence is Cabrini Green in Chicago. In 1994, it qualified the worst case of public housing in the US, and was subsequently given $50 million to redevelop; the demolition and vouchering out that followed displaced a significant portion of low-income tenants and recreated the community as a middle class neighborhood (Lees, 2008) . The UK developed similar policies; the London Borough of Brent New Deal for Communities project funded the demolition of tower blocks and created over 1500 privately owned units, but at the loss of 800 publicly owned units (Atkinson, 2008), displacing low-income residents. The pre-existing community is pushed out by the changes in the local economy, and an ever so subtle social cleansing takes place, while policy makers flaunt their love of social utility and the public good and claim they are alleviating the poverty of urban areas. A utilitarian action should result the greatest happiness for the greatest amount of people. J.S. Mill demanded empiricism in deducing what benefited the whole, but gentrification puts the happiness and experiences of distinctly different groups at odds. Does gentrification serve the happiness of the old residents or the new residents? Empirical examination of data tells me the old residents are simple refuse in gentrification and newer residents are primary concern. Is the greater happiness a matter of population quantity or is it a matter of population quality? Another empirical examination reveals gentrification is process that favors people of higher income, a matter of quality rather than quantity. My examination reveals gentrification results in the greatest happiness for the few, rather than the many. So I pose the following question: how does one justify gentrification as serving the greater good? Social policies advocating gentrification claim they have improved and revitali zed urban communities, when all they have done is displace the established low-income families to make it seem like they have reduced poverty in the area. This deception is something I take huge issue with; even Milton Friedman, a man who was likely supportive of urban renewal practices, spewed vitriol at using the excuse of social good to achieve a personal agenda. Gentrification in the name of social utility is a failure, but Immanuel Kant said noble intent matters more than consequence. However, noble intent is something subjective; what is noble to one person is not necessarily noble to another. The consequences of gentrification are dire and far-reaching and to excuse the process based on a subjective ideal is an indulgence too easily granted. In duty-based ethics, a person must consider his ideal as if it were a universal maxim; if it is contradictory, then it is a faulty ideal. Suppose everyone went around tossing people poorer than themselves out of house and home, destroying and rebuilding properties for their own use; this would result complete chaos, with people of all social standings in furious conflict with one another. Through policy making, proponents of gentrification have also reduced the idea of community to a region of a map rather than people; Kant would be taken aback by the lack of respect for the sovereignty of the indivi dual. Intent alone cannot save the policy of gentrification; it is something flawed by subjective agendas, and Kants objective ideals cannot be effectively applied to the realities of the situation. Gentrification carried out in the name of utilitarianism is a deception wrought upon troubled communities. It is too often that the promise of revitalization is made a cloak for a cleansing of a communitys social order. The residents suffer through a process of steadily increasing hardships and eventual replacement by the more privileged; its Invasion of the Body Snatchers, except with the bourgeoisie instead of aliens. With the increasing property values and magically disappearing poverty, statistics are made reinforce the idea that gentrification works wonders for communities. I cannot properly express my disdain for this sinister sort of planning; it is a type of dastardly deed fit for villains with long mustaches, twiddling fingers, and large hats. While I would vastly prefer investment and invigoration that allowed a community to become self-sufficient by its own efforts, I would simply settle for the sham of social good to be dropped from the pitch. If youre going to wipe out a nd rebuild a community, call it for what it is; theyre probably too poor and helpless to stop you. Works Cited Atkinson,Rowland. Commentary: Gentrification, Segregation and the Vocabulary of Affluent Residential Choice. Urban Studies V. 45 No. 12 (November 2008) P. 2626-36, 45.12 (2008): 2626-2636. Sullivan,Daniel Monroe. Reassessing Gentrification. Urban Affairs Review, 42.4 (2007): 583-592. Lees,Loretta. Gentrification and Social Mixing: Towards an Inclusive Urban Renaissance?. Urban Studies V. 45 No. 12 (November 2008) P. 2449-70, 45.12 (2008): 2449-2470. Curti,Giorgio Hadi, John Davenport, and Edward Jackiewicz. Concrete Babylon: Life Between the Stars. Yearbook of the Association of Pacific Coast Geographers, 69 (2007): 45-73. Park,Kyeyoung, and Jessica Kim. The Contested Nexus of Los Angeles Koreatown: Capital Restructuring, Gentrification, and Displacement. Amerasia Journal V. 34 No. 3 (2008) P. 126-50, 34.3 (2008): 126-150.

All Quiet on the Western Front: Taking Leaves :: World Literature

Paul Bäumer's leave from the war is an opportunity for him to see life removed from the harshness of war. As he makes the journey home, the closer he gets the more uncomfortable he feels. He describes the final part of his journey, "then at last the landscape becomes disturbing, mysterious, and familiar." (154) Rather than being filled with comfort at the familiarity of his homeland, he is uneasy. War has changed him to the extent in which he can no longer call the place where he grew up home. Bäumer visits with his mother and recognizes that ideally this is exactly what he wanted. "Everything I could have wished for has happened. I have come out of it safely and sit here beside her." (159) But ultimately he will decide that he should have never gone on leave because it is just too hard to be around his family and see how different he has become. Bäumer finds that it is easier to remain out on the war front than return to his family. Before Bäumer gets leave to return to his family, he often discusses how the war has changed him and his comrades. However, he does not understand to the great extent in which he has changed until he returns to his old life. Seeing his family, his old home, his bedroom, his piano, and dressing in his old clothes is a direct confrontation with the distance the war has created between his old self and his new self. "A sense of strangeness will not leave me; I cannot feel at home amongst these things... I am not myself there. There is a distance, a veil between us." (160) It is heartbreaking for Bäumer to see his family because he has learned to disconnect his emotions in the war. Once soldiers train themselves to be so disconnected, it is different to reverse the effect. The emotional disconnection has destroyed Bäumer's sense of humanity and makes it difficult for him to be around not just his family, but all people who are not soldiers like him. He enjoys the scenery of his homeland but does not like being around all of the people. "It is pleasant to sit quietly somewhere... This is good, I like it. But I cannot get on with the people.

Unity of a Family Explored in The Grapes of Wrath Essay -- The Grapes o

Unity of a Family Explored in The Grapes of Wrath One would say that on a literal level The Grapes of Wrath by John Steinbeck is about the Joad family's journey to California during The Dust Bowl. However, it is also about the unity of a family and the concept of birth and death, both literal and abstract. Along with this, the idea of a family unit is explored through these births and deaths. As can be seen in The Grapes of Wrath, the Joads are a very tight-knit family. Yet on their trip to California, they experience many losses and additions to their family. In general, Steinbeck's novel abides by the circle of life. When a birth occurs, a death follows, and when a death occurs, a birth follows. However, in The Grapes of Wrath, the number of deaths outweighs the number of births as a way to show the negative impacts of The Dust Bowl. The first birth in the novel occurs in Chapter Eight when Tom Joad returns from jail to his family. Prior to Tom's homecoming, Ma Joad had been deeply concerned about making the journey to California without him, because she did not want the family to break up before the start of their journey even occurred. The idea of Tom Joad returning at this point is considered a birth because the Joad family is now complete. This starts the novel giving the reader a better sense of the closeness of the Joad family. In addition, the first reference to death occurs in Chapter Ten. Grampa decides that he does not want to leave his land and go out west. "'This here's my country. I b'long here...I ain't a-goin'. This country ain't no good, but it's my country'" (152). Once again, as to not split up the family, Ma Joad drugs Grampa in order for the family to place him on the tru... ...by that Rose of Sharon delivers in Chapter Thirty. One would believe that when Rose of Sharon delivers her dead baby, it is a sign that all hope is lost because it breaks the circle of life. However, Steinbeck ends The Grapes of Wrath on a somewhat uplifting note by incorporating one last birth. At the end of the novel, Rose of Sharon gives life to a dying old man by letting him drink the breast milk that she would have used in order to feed her own baby. "She looked up and across the barn, and her lips came together and smiled mysteriously" (619). In conclusion, The Grapes of Wrath may appear, on surface level, to be a novel about an Oklahoma family's trip to California during the Dust Bowl. Instead, when looked at more deeply, The Grapes of Wrath is found to be a story about the circle of life and the way that a family stays together through this cycle.

Recruitment Strategy and Job Offer Process Essay

Organizations such as education, business and engineering all use diverse recruitment techniques as their operations transform and the demand for employees vary, based on the direction in which the organization is headed. This paper will study in detail business establishments and how they use their recruitment strategy to fill job vacancies. In addition, the paper will select and/or suggest which would be the best recruitment strategy to achieve the goal of drawing qualified personnel from within this industry. Finally, this paper will detail the process to be used in offering a job to an applicant. The first phase of recruitment is deciding on the need for personnel to fill current or future job openings. In business establishments, it is essential for a company to recognize whether an open or targeted recruitment strategy is effective, and to understand which one will succeed in meeting the company’s requirements. If there is no urgency in finding suitable candidates for th e position, then a better option would be an open recruitment policy (Mesmer, 1999). For instance, if a company has to fill more than 35 vacancies, the only real option for it is to choose an open recruitment policy. The open recruitment policy helps in attracting a number of applicants including an assorted group of people (Heinemann & Judge, 2009). In this way, the organization can obtain pools of potential employees with differing standards of knowledge, skills, aptitudes & other characteristics (KSAOs) from which they can select to fill vacancies. â€Å"If a business is required to recruit as many people as possible within a limited period, a sizeable applicant pool often supplies a company with a good number of personnel to fill vacancies† (â€Å"Recruiting practices,†1995). Hiring via newspaper, television, job fairs, radio and media channels will attract numerous candidates needed to fill several vacancies in businesses. The possibility of skimming a broad applicant pool reduces the company’s ability to appraise every application, resultin g in triggering high future attrition rates (Soberg & Bennington, 2009). Employing the open recruitment policy will not initiate a candidate pool with specific skills or experience levels as witnessed with the targeted recruitment policy. However, when organizational requirements demand specific skills, education, or experience levels, a business will adopt a targeted recruitment policy. Positive action also calls for a company to target a particular segment of the labor force like minority groups (Heneman & Judge, 2006). After identifying a specific target, a business may take the help of a talent management team equipped to win over a predetermined sort of applicant (â€Å"CTS strengthens†, 2010). For instance, a company in need of a web designer may advertise available job positions online rather than via the radio or other media channels. With technological advances, the Internet is fast becoming a cost-effect means of hiring, with advertising targeted at specific group of candidates. For a company on the lookout for a certain type of applicant, the target recruitment policy is the best method to use. With the evolving of businesses, organizations should use ingenious recruitment strategies to surface from the conventional â€Å"talent pools† which as Kemsley states are approached with caution and suspicion for assistance (2009). Businesses are becoming very choosy in their hiring methods when recruiting in the present economic scenario. They are recruiting based on business requirements; for instance, an accounting firm which is considering future job vacancies, may approach local educational institutions and target college students who are enrolled currently as accounting majors. The accounting firm then can target specific sub-groups within that group by seeking students with a specific GPA – grade point average, thus making certain that the company can hire new recruits with the requisite job qualifications. â€Å"In the same way, a business specializing in health care can adopt a recruitment strategy targeting personnel in the healthcare sector, thereby guaranteeing the solicitation of candidates with healthcare experience† (â€Å"Online health,† 2000). For some business establishments, limiting their options to a single recruitment strategy is bad. When a business does not have a recruitment deadline, the organization can gain from a good blend of open & targeted recruitment policies. For most businesses, using an open recruitment policy enables the company to fill vacancies which are not key positions like support staff. When organizational needs demand a highly qualified, trained, or experienced person, then it’s advantageous to use the target recruitment policy. The subsequent phase of recruitment after the interview & selection process is the job offer. Developing and extending a job offer can either be a simple task or a risky endeavor. If the business demands that numerous vacancies should be filled without any delay, the employment offer process is quite simple and the company faces no real risks. With a sizeable applicant pool, a company can extend basic job offers with minimal emphasis on bonus payments or incentives. However, where a business needs specialized skills, the business should know what the competition is offering employees with similar skills set. The greater the demands a company places on applicant qualifications, the more specialized are the job qualifications and the greater the risk involved in the employment offer process. When trying to lure a competitor’s employee, the company should be willing to provide what best fits such an employee’s requirements with no promise of long-term gains for the organization. If the receiver is undecided about accepting the employment offer, the company should decide if it’s willing to significantly change the employment offer in such a way that the receiver cannot turn it down. Finalizing the employment offer demands seeing all aspects of incentives/benefits verbally offered are properly documented. Moreover, the business must make certain that the job offer is not in violation of any federal or state laws. In business industries, limiting recruiting options to a single strategy is not beneficial; however, if a business has no recruitment deadlines, it can benefit greatly from using a mix of open & targeted recruitment policies. For most organizations, using an open recruitment policy enables them to fill job vacancies which are not key positions like support staff. Where an organization requires candidates with specialized skills or higher education or greater experience, then it’s profitable to use the target recruitment policy. Recognizing the differences in these two strategies enables a business to avail of the optimum recruitment strategy to meet the organizational requirements prevailing at that time. References CTS strengthen recruiting efforts with talent coordination teams. (2010, July 3). Health & Wellness Resource Center Alternative Health Module. Kemsley, N. (2009). Employee-centric markets: A different direction. People and Strategy. New York: 2009. Vol. 32(3), p. 14. Heneman, G. H., & Judge, A. T. (2006). Staffing Organizations (6th ed.). New York: McGraw-Hill. Messmer, M. (1999, September). Developing a strategic staffing plan. National Public Accountant, 44(7), 20. Online health care recruiting company makes debut. (2000, July 3). The Enterprise, p. 7. Soberg, A., & Bennington, A. (2009). Workforce planning: implications for healthcare in Canada and elsewhere. People and Strategy. New York: 2009, 32(3), 26. Recruiting practices changing. (1995, November). Physician Executive, 21(11), 4.